FROM CLIMATE-ADAPTIVE HOSPITALITY ARCHITECTURE TO ENHANCED GUEST EXPERIENCE: THE ROLE OF PASSIVE DESIGN STRATEGIES IN SHAPING SUSTAINABLE AND RESILIENT LIVING ENVIRONMENTS

Abstract

Sustainable architectural solutions are becoming more popular in the hospitality sector, as they can help to improve the satisfaction of guests and provide a solution to environmental and climatic issues. Climate adaptive hospitality architecture combines passive design elements that maximize building performance, minimize energy use and provide comfortable guest spaces. This research explores the impact of passive design strategies on sustainable and resilient hotel environments, and explores how they can improve guest experience. The architectural elements taken into account are natural ventilation, daylighting, thermal insulation, building orientation, shading elements and landscape integration, which are important for the environmental comfort and operational sustainability of hospitality buildings. The research method used was quantitative and the data collection method used was structured survey instrument which was given to the hotel guests. Partial Least Squares Structural Equation Modeling (PLS-SEM) was used to analyze the proposed research framework in SmartPLS. The measurement model showed that the constructs of the study were reliable and valid, and the structural model showed that the climate adaptive architectural design had significant positive relationships with environmental comfort, sustainability performance, resilience, and guest experience. The results show that passive design strategies significantly increase the thermal, visual and spatial comfort, which in turn increases guest satisfaction, well-being and revisit intention. In addition, it was found that sustainable and resilient living environments were significant mediators between climate-adaptive hospitality architecture and improved guest experience. The study concludes that the application of passive design strategies in the hotel architecture is an effective way to achieve environmental sustainability as well as to enhance the comfort and experience of guests. The results of this study offer insights for architects, hotel developers, and hotel managers in designing future-proof, resilient, and guest-centric hospitality spaces.

Keywords: Climate-Adaptive Hospitality Architecture, Passive Design Strategies, Sustainable Hotels, Resilient Living Environments, Guest Experience, Environmental Comfort, Hospitality Industry, SmartPLS, Sustainable Tourism.