Saleem Raza Bhatti, Abdul Samad, Muhammad Mubashir Khan, Wasim Shahid Khawaja. Impact of Business Intelligence on Product Innovation: A Pragmatic Analysis of Automobile Manufacturing Companies of Sindh, Pakistan. JMSRR [Internet]. 2026 Feb. 16 [cited 2026 Feb. 17];5(1):1082-95. Available from: https://www.jmsrr.com/index.php/Journal/article/view/387