Warning: ini_set(): Session ini settings cannot be changed when a session is active in /home/u921833189/domains/jmsrr.com/public_html/lib/pkp/classes/session/SessionManager.inc.php on line 71
Nadeem Ul Haq, et al. “Impact of Experiential Marketing on Consumer Brand Loyalty: The Mediating Role of Functional Value”. Journal of Management Science Research Review, vol. 5, no. 1, Mar. 2026, pp. 2603-19, https://www.jmsrr.com/index.php/Journal/article/view/514.